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Google individual-qualification Exam Practice Questions (P. 2)

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Question #11
When will Google Analytics end a default session?
  1. A
    After 30 minutes, regardless of user activity on your website
  2. B
    Once the user opens another browser window
  3. C
    When a user is inactive on your site for 30 minutes or more or closes a browser window
  4. D
    At noon every day

Correct Answer:
C

Question #12
Which of the following would you use to set up a custom alert?
  1. A
    Intelligence
  2. B
    Real-Time
  3. C
    Conversions
  4. D
    Content

Correct Answer:
A

Question #13
Once your Google Analytics data has been processed, it cannot be changed.
  1. A
    True
  2. B
    False

Correct Answer:
A

Question #14
Once Google Analytics processes the data it collects, it’s stored in a database where it can’t be changed.
  1. A
    True
  2. B
    False

Correct Answer:
A

Question #15
When Google Analytics processes data, one of the main tasks it completes is organizing hits into:
  1. A
    users and sessions
  2. B
    cohorts and interactions
  3. C
    registered users and browsers
  4. D
    purchasers and browsers

Correct Answer:
A

Question #16
A session in Google Analytics consists of:
  1. A
    The reports generated by users over a specific period of time
  2. B
    Interactions or hits from a specific user for all time
  3. C
    Interactions or hits from a specific user over a defined period of time
  4. D
    A group of users getting together in person to discuss analytics

Correct Answer:
C

Question #17
By default, an Analytics session ends when inactive for:
  1. A
    15 minutes
  2. B
    30 minutes
  3. C
    45 minutes
  4. D
    60 minutes

Correct Answer:
B

Question #18
You need to immediately find out whether people are viewing the new content that you just added today. Which of the following would be most useful?
  1. A
    Real-Time
  2. B
    Intelligence
  3. C
    Annotations
  4. D
    Secondary dimensions

Correct Answer:
A

Question #19
Which of the following would you use to exclude rows with fewer than 10 visits?
  1. A
    table sort
  2. B
    primary dimension
  3. C
    secondary dimension
  4. D
    table filter
  5. E
    pivot table

Correct Answer:
D

Question #20
You can change the default 30 minute session timeout in Google Analytics.
  1. A
    True
  2. B
    False

Correct Answer:
A

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